Resonance Theme
Building one Shopify theme for 40 fashion brands
Resonance makes fashion on demand. They asked for one Shopify theme, built from scratch, to carry over 40 brand stores at launch.
One structure underneath, a different face for every brand on top. Fully modular, from the ground up.
Colors, fonts, layouts and content all change per brand. The core stays untouched.
Whatever the brand, the shopping feels the same. Easy to browse, quick on mobile, simple at checkout.
Content blocks and components that suit luxury, contemporary and minimal brands alike, used in stores like Ventanas and One Napkin.
One theme, many configurations. Every new brand site now costs less and launches sooner.
The refined UX/UI design improved site usability while preserving The Only Agency’s premium aesthetic, ensuring an engaging and intuitive experience for both talent and clients.
Dozens of stores, one backend. New brands and seasonal updates roll out fast.
- Resonance ThemeResonance Theme
- The Only AgencyThe Only Agency
- UPROXXUPROXX
- ISO TalentISO Talent
- Pulse AgencyPulse Agency
- B. ÅkerlundB. Åkerlund
- BinderyBindery
- Fireside at FiveFireside at Five
- School of StyleSchool of Style
- Even/OddEven/Odd
- White Trash CharmsWhite Trash Charms
- Fanatics CollectFanatics Collect
- Fanatics Live: The TenFanatics Live: The Ten
- The Great Northern FestivalThe Great Northern Festival
- Adriaan KirchnerAdriaan Kirchner
- HabitoHabito
- RxDietRxDiet
- House of GulHouse of Gul
- Katie McIntyreKatie McIntyre
- Almina ConceptAlmina Concept







- Gabe R, Founder & creative director
- jess H, Designer
- Ana V, Project Manager
- Rocco X, OPERATIONS
- caro R, founder & Lead Designer

Resonance makes fashion on demand. They asked for one Shopify theme, built from scratch, to carry over 40 brand stores at launch.
One structure underneath, a different face for every brand on top. Fully modular, from the ground up.
Colors, fonts, layouts and content all change per brand. The core stays untouched.
Whatever the brand, the shopping feels the same. Easy to browse, quick on mobile, simple at checkout.
Content blocks and components that suit luxury, contemporary and minimal brands alike, used in stores like Ventanas and One Napkin.
One theme, many configurations. Every new brand site now costs less and launches sooner.
The refined UX/UI design improved site usability while preserving The Only Agency’s premium aesthetic, ensuring an engaging and intuitive experience for both talent and clients.
Dozens of stores, one backend. New brands and seasonal updates roll out fast.
Resonance makes fashion on demand. They asked for one Shopify theme, built from scratch, to carry over 40 brand stores at launch.
