B. Åkerlund
An interactive portfolio that dives into the world of a fashion activist

Into the world of a fashion activist.
B. Åkerlund wanted her work to speak for itself.Her home page runs through it, start to finish.
LoadingSite demo
The site introduces her the way she would.
Decades of icons, one story.
Then it lets you into her world.
All of it in her red.
And it ends on an invitation.
The site introduces her the way she would.




- Iconic work
- B’s World
- Talk to B.
Into the world of a fashion activist.
B. Åkerlund wanted her work to speak for itself.Her home page runs through it, start to finish.
Decades of icons, one story.
Then it lets you into her world.
And it ends on an invitation.
Every page still feels like her.










Nothing on her site sits still.




Humane · Titles
Display446 / 0.78 · +0.6%
Talk to B.
Heading165 / 0.78
B. My World
Title48 / 0.78
Hold Up
OT Neue Montreal Semi Squeezed · Text and navigation
Lead34 / 1.5
Swedish-born fashion activist and costume designer.
Body19 / 1.5
Styling Madonna, Lady Gaga, Beyoncé, and more for over two decades.
Nav16 / 1.5 · +1.7%
StillsMusic videosFilmsCollabs
Label14 / 1.5 · +1.6%
Iconic Work
IvyPresto Display Italic · Subtitles (a stand-in here)
Subtitle34 / 1.5
Super Bowl Halftime Show
#F90631RGB 249 6 49
#000000RGB 0 0 0
#FFFFFFRGB 255 255 255
#252525RGB 37 37 37

Her old site fought her. Now it works for her.
Around 240 projects moved off a heavy WordPress build into a CMS she runs herself.Her films stream from a CDN, fast anywhere.
WordPress→Webflow CMS
Hold Up, Lachryma, Free To Love, Under The Graveyard, Satanized, Chained To The Rhythm, TOO MUCH x London Bridge, Chun-Li, God Control, Work Bitch, Living For Love, Dani California, Mann Gegen Mann, Partition, M.I.L.F $, Superpower, Emergency, Aim 4, 365, Celebration, Sorry, Paparazzi, Haunted, Magic, Ghosttown, Let Me Hear You Scream, Turn Up The Radio, True Love, A Little Work, Cozy Little Christmas, Get Naked, Ganja Burn, Tripping, 4 Minutes, Country Girl, Rock That Body, Good Boys, Pretty Hurts, Jump, She’s Madonna, Sexed Up, Love Fool, Hold It Against Me, Beautiful Dangerous, Barbie Tingz, Good God, If I Could Fall In Love, RM486, Come Undone, Lonely Road, Imma Be, Ya Mama, Gets Me Through, True Nature, Dreamer, Feeling this, Amen, Krafty, I'm with you, V MAGAZINE 161 Digital…, The Band Ghost, Vanity Fair, Rolling Stones UK, GQ Magazine, Renaissance, V MAGAZINE 161 MAIN CO…, V 161 FASHION 1, Vogue Scandinavia, V Magazine, No More Tears, Chaos Magazine, Moments, V 161 FASHION 2, Philip Plein Eyewear, Harpers Bazaar, Dior addict, Good Boys, Dolce & Gabbana, V Magazine, House Of Castello, Stephen Webster x Vict…, Chained to the rythem, PAPER MAGAZINE, Le Snob, X-mas, Cosmopolitan, Chun Li, Paper Magazine, ¨Queen¨ Album Cover, Pussy Riot, MDG, Rolling Stones Magazine, BLK DNM, Glass Book, Vogue Italia, Living out loud, SS2019, Black Sabbath ¨Back to…, Libertine SS 26, SKELETOUR, Halloween Show Manches…, Voyage, Imperatour, Halloween show Madison…, 20 Year Anniversary Show, Super Bowl Halftime Show, BILLBOARD AWARDS (PRIN…, Rats! on the Road Tour, No More Tours 1 & 2, Performances, Brit Awards, The Jonathan Ross Show, Super Bowl XLV, Runway SS 15 Runway Show, Harpers' Bazaar Event, STICKY & SWEET PROMO T…, Grammy Awards 2015, Le Grand Journal, MTV music awards, MTV Unplugged with Miley, The Ellen Show, IHEART RADIO, Live Earth, Grammy Awards 2006, Grammy Awards 2015, Che Tempo Che Fa, Jonathan Ross, Merry Mayhem Tour, David Lynch Foundation, K&Q Perfumes, Night Games / Phllip P…, Welcome to Wonderlab, O2, Dior Addict, MDG Sunglasses Collect…, H&M, Martini and Rossi, Candy Crush, Le Snob, H&M, William Rast, H&M, Malibu Rum, Dell, CoverGirl KatyKat Coll…, Make Up Forever, Relaxing, Avon Outspoken Intense, Dr. Pepper, Lemon Drop, Swift Cover Insurance, Lexus, Lexus, Tab Energy Drink, Lexus, Toyota, Fox Sports, GE, The Enlightenment, Rite Here Rite Now, Spun, Small Apartments, Domino, Filth and Wisdom, Horsemen, Haunted, Superpower, Paparazzi, 2 Big To Rig, coldplay - magic direc…, Absolut Elyx, KLARNA, IKEA, MINI RODINI, HANDSOME, ALEXANDRA BONNET, Absolut Art, PERRIN, A.F. Vandervorst, Anna Karin Karlsson, Ann Sophie Back, Applikays, FLIPSIDE, FOTOGRAFRISKA MUSEUM, Harry Halim, Le Snob, Libertine, Maria Nils Dotter, Masterd Class, Other Stories, RÅSA BANDET, Standard Hotel, Stand Studio, FRANZ SZONY, EKATERINA BELINSKAYA, SANCHES ALBA, DANIELLA MIDENGE, VIJAT, Sequoia Emmanuel, WOW, DEREK HUTCHINGSON, DYLAN PERNOT, JOHN SCARSBRICK, DANIEL SCHON, DOM VAN DE VELDE, LORI SAPIO, MIMI HADDON, DAPHNE APOLLO PAINTING, BTS, Red Carpet, Old School Madonna, Tribute Art, Libertine Back stage a…, KLARNA BILLBOARDS, Ghost: Skeletour World…, Ghost - through the ye…, ABBA Voyage Costume De…, Old School #STYLEDBYB, FedEx Commercial, Keeping up with the Ka…, Otis, Ozzy 4-ever, Pawtography, Bootzy Couture X Maxfi…, Pet Cuvfurs, B & BOOTZY, Madonna Super Bowl Hal…, FLIPSIDE, Fergie Ferg
All hers to run. New work, new order, whenever she wants.





- Gabe, Direction
- Caro, Design
- Ana, Production & CMS
- Sebas, Development
- B. Åkerlund, Films & art

